Google Ads Growth Strategist

Owning a portfolio of DTC accounts, the remote Google Ads Growth Strategist will manage client relationships, conduct thorough audits, and optimize campaigns across various Google platforms, ensuring accountability for results and strategic decision-making. Key responsibilities Manage a set of DTC accounts as the primary strategist and client contact, presenting results and plans directly to clients Conduct comprehensive audits of accounts, analyzing campaign structures, keywords, bidding strategies, and conversion tracking before implementing changes Optimize campaigns by separating brand and non-brand performance, managing Merchant Center hygiene, and ensuring accurate tracking and reporting Required qualifications Proven experience managing Google Ads with substantial budgets in DTC and eCommerce, demonstrating measurable results Fluency in various Google Ads platforms including Search, Shopping, PMax, Demand Gen, and YouTube Strong proficiency in using AI tools for building and optimizing campaigns Excellent English communication skills for client interactions and presentations Ability to work during US Eastern business hours for client calls