Job Location – Burbank, CA (Hybrid - 3 Days Onsite) Type - Contract (12 Months) Pay Rate – $45.00 - $50.00 Per Hour (W2 Only) Candidates must be able to work on a W2 basis. C2C / Sponsorship is not available.
We're looking for a strategic brand marketer who can blend consumer insights, storytelling, and franchise strategy to drive brand growth across content, consumer products, gaming, digital, publishing, marketing, and live experiences. This is a unique opportunity to influence the future of globally recognized franchises while helping launch new original IP. You'll work with a collaborative team that partners across nearly every business within our client’s organization and directly impact how iconic brands connect with fans around the world.
What You'll Do
- Develop and support long-term franchise and brand strategies for global animated IP.
- Create compelling franchise narratives, positioning, and brand messaging.
- Build and maintain franchise bibles, brand guidelines, and strategic playbooks.
- Translate consumer insights and market trends into actionable growth strategies.
- Partner cross-functionally with Content, Marketing, Consumer Products, Games, Digital, Publishing, Regional Teams, and Commercial partners.
- Create executive presentations, strategy decks, and leadership recommendations.
- Support global launches, tentpole campaigns, anniversaries, and new franchise initiatives.
- Ensure brand consistency across all consumer touchpoints.
Required Qualifications
- 6+ years in Brand Strategy, Franchise Management, Brand Marketing, Integrated Marketing, or Entertainment Strategy.
- Proven experience developing brand positioning, franchise strategies, or strategic marketing frameworks.
- Exceptional storytelling, presentation, and PowerPoint/Keynote skills.
- Strong ability to synthesize consumer insights into business and brand recommendations.
- Experience collaborating across multiple stakeholders in a fast-paced environment.
- Excellent communication and project management skills.
Preferred
- Entertainment, media, gaming, or consumer products experience.
- Passion for animation, pop culture, and storytelling.
- Experience with branding or marketing agencies.
- MBA preferred.