Owning the design and execution of multi-channel demand generation programs, the full-time Global Campaigns Manager will focus on acquiring new customers and driving pipeline growth in a hybrid role based in Lexington, MA. Key responsibilities Design, execute, and optimize multi-channel new-logo demand generation programs to move target accounts through the sales funnel Lead the new-logo campaign motion by translating the go-to-market strategy into effective campaign plans and messaging Collaborate with Sales, BDRs, and Marketing teams to align campaigns with sales plays and ensure effective follow-up on generated demand Required qualifications Bachelor's degree in Marketing, Communications, Journalism, English, or a related field Demonstrated B2B marketing expertise, particularly in acquiring net-new business through complex demand generation programs Hands-on experience with campaign technology such as Marketo, Salesforce, and 6sense Strong understanding of demand generation metrics and experience in setting KPIs related to pipeline and ARR Experience in B2B SaaS, cybersecurity, or enterprise technology is preferred
Global Campaigns Manager in workfromhome at Unknown Company
This position is listed as full time and hybrid.