Global Brand Activation & Engagement Director

Wella Operations US LLC is seeking a Senior Director, Brand Activation for OPI to lead brand engagement strategies and oversee activation across multiple channels. This role requires 8–10+ years of experience in integrated marketing and brand communications, with a focus on driving cultural relevance and ensuring high performance across engagements.

Key responsibilities include managing global campaigns, content strategies, and U.S. execution of earned and owned activation. The position offers a hybrid work model with a competitive salary range of $180,000 - $235,000 per year.