Enterprise Marketing Director

Building and leading a new Customer Marketing area, the full-time Head of Enterprise Marketing will define strategies, oversee product marketing, and manage sales collateral and customer marketing initiatives in a remote work environment. Key responsibilities Own product marketing by defining positioning and messaging for go-to-market plans and maintaining competitive intelligence Lead the Sales Collateral and Copywriting teams to deliver effective marketing materials that support sales efforts Develop and implement upsell and cross-sell campaigns, executive events, and advocacy programs with measurable revenue targets Required qualifications 8+ years of overall B2B marketing experience, with at least 4 years in a leadership role 3+ years of hands-on experience as a Product Marketing Manager or Director in a B2B environment Bachelor's degree in Marketing, Business, Communications, Economics, or Engineering Experience in customer marketing, including upsell/cross-sell campaigns and client events Proficiency in copy management, including briefing and quality control of B2B copy