Director of Sales Operations, AdTech

• Refine sales methodologies, create playbooks, and map the customer journey for better efficiency.
• Own the sales technology stack (CRM, sales enablement tools), ensuring data integrity, adoption, and analytics.
• Define metrics for sales effectiveness and build dashboards to inform executive decisions.
• Collaborate with Marketing and Product to ensure the sales team is equipped with the right collateral, competitive intelligence, and training to win.

Requirements

• 7+ years in sales operations, revenue operations, or sales management.
• Proficiency in CRM software (e.g., Salesforce), data analysis tools (Excel, SQL, BI tools).
• Ability to analyze complex data sets to drive strategic decisions.
• Bachelor’s degree in Business, Marketing, or related field.
• A solid understanding of the programmatic advertising landscape and the challenges of ad fraud/privacy is preferred.

Core Competencies

Demonstrates expertise in sales operations and revenue management, with a strong focus on CRM proficiency, data analysis, and sales methodology refinement. Capable of collaborating across teams to enhance sales effectiveness and drive strategic decision-making.

Highest-signal resume keywords

• Sales Operations
• CRM Proficiency
• Data Analysis
• Sales Methodology Development
• Programmatic Advertising Knowledge

ATS Optimization Keywords

Hard Skills

• Sales Operations
• Data Analysis
• Sales Methodology Development
• Metrics Definition
• Dashboard Creation

Soft Skills

• Collaboration
• Strategic Decision-Making

Industry Keywords

• Revenue Operations
• Customer Journey Mapping
• Ad Fraud
• Privacy Challenges

Tools & Technologies

• CRM Software
• Salesforce
• Excel
• SQL
• Business Intelligence Tools