Director of Sales & Marketing

Property Description:

Located in the heart of San Diego’s Mission Valley, Riverwalk Golf Club offers an 18-hole daily-fee resort-style course, and a 7,000-square-foot clubhouse featuring versatile indoor and outdoor event venues. Known for picturesque backdrops—including scenic fairways, water features, and the iconic suspension bridge over the San Diego River—Riverwalk hosts a high volume of corporate outings, weddings, golf tournaments, and private celebrations. Managed by KemperSports, Riverwalk is known for its high-quality course conditions, central location, welcoming atmosphere, and strong community engagement.

Position Summary:

The Director of Sales & Marketing drives overall revenue growth at Riverwalk Golf Club by leading full-cycle sales and marketing initiatives across tournaments, corporate outings, weddings, and social events. This is a proactive, outward-facing leadership role centered on pipeline generation, community relationship-building, and seamless event execution. Partnering closely with General Management, F&B, and Golf Operations, you will maximize golf and F&B revenue through strategic packaging, targeted digital marketing, and exceptional hospitality rooted in client satisfaction.

Key Responsibilities

1. Outbound Sales & Pipeline Growth

• Drive full-cycle sales for golf outings, weddings, corporate meetings, and social events from lead generation to post-event follow-up.
• Maintain a proactive outbound strategy through high-volume outreach, cold calls, client visits, and active participation in regional networking and bridal expos.
• Build strategic partnerships with local hotels, event planners, civic groups, and businesses to generate recurring pipeline opportunities.

1. Marketing, Branding & Digital Strategy

• Co-create and execute the annual Sales & Marketing plan to fill need periods and drive revenue.
• Manage and optimize all digital event listings (Google Business, The Knot, WeddingWire, Zola) and leverage social media, email campaigns, and paid ads to elevate brand awareness.
• Conduct semi-annual Competitive Market Analyses (CMA) and SWOT reviews to track market trends and keep event packaging fresh.

1. Event Execution & Cross-Departmental Leadership

• Manage full event logistics and property tours; lead weekly BEO meetings to ensure operational alignment with F&B and Golf teams.
• Deliver memorable, top-tier hospitality across the client lifecycle while monitoring guest feedback for continuous service enhancement.
• Maintain comprehensive knowledge of club offerings, menus, and merchandise to effectively upsell and optimize F&B/golf revenue.

1. Financial Tracking & Team Supervision

• Manage CRM lead tracking, sales pacing, event budgets, and month-end financial reporting in alignment with departmental goals.
• Mentor, train, and manage the Sales & Marketing Coordinator through regular check-ins and clear performance expectations.
• Collaborate regularly with the General Manager on strategy, goal setting, and revenue performance.

Qualifications

• 5+ years of progressive sales leadership in hospitality, events, or venue management.
• Proven track record in proactive outbound sales, pipeline management, and client networking.
• Confident communicator (written, verbal, and in-person) with strong presentation skills.
• Tech-savvy with CRM platforms, Microsoft Office, and digital marketing tools.
• Passion for high-touch service, event culture, and the game of golf.

Schedule & Physical Requirements

• Schedule: This position requires flexibility to work a varied schedule; including weekends, days, evenings, and holidays. This is an On-Site position and does not offer a work from home option.

• Physical: Ability to stand/walk for extended periods (up to 5 hours), perform property inspections, and lift up to 20–50 lbs occasionally. Clear written and verbal communication skills required.

Compensation & Benefits

• Expected Total Earnings (OTE): $110,000 – $150,000+ (uncapped commission structure)
• Classification: Full-Time, Non-Seasonal, Salaried plus commissions, Exempt.
• Health & Wellness: Medical, Dental, and Vision insurance options
• Retirement & PTO: Paid Time Off (PTO), paid holidays, and 401(k) options
• Perks: Complimentary golf privileges + discounts on dining and merchandise

KemperSports Management is an Equal Opportunity Employer.