Director of Marketing and Communications

Director of Marketing and CommunicationsPosition Purpose The Director of Marketing and Communications provides strategic leadership and hands-on execution for all school-wide marketing and communications initiatives. A key member of the Advancement team, the Director serves as Oak Hall School's lead storyteller, responsible for shaping institutional voice, advancing brand strategy, and driving engagement with current and prospective stakeholders. The Director balances vision-setting with active participation in high-impact communications work and supervises marketing and communications staff.Essential FunctionsDevelop, lead, and continually refine a comprehensive marketing and communications strategy aligned with the School's mission, strategic plan, and advancement goalsServe as the School's lead storyteller by personally shaping, writing, and editing key institutional messages and flagship communicationsProvide strategic leadership and hands-on participation across all communications platforms, including digital, print, social media, media relations, and publicationsEstablish, maintain, and enforce school-wide brand standards, ensuring consistency of messaging, tone, and visual identity across all departments, programs, and eventsDirect social media strategy and audience growth while contributing to content creation, campaign execution, and performance evaluationOversee and actively participate in the curation and production of photography and video to support storytelling and advancement objectivesProvide final editorial review and approval of major school-wide communications and publications prior to releaseGuide and contribute to the strategic development and continuous improvement of the School's website to maximize visibility, engagement, and user experienceEstablish and maintain relationships with local and regional media outlets; manage or contribute directly to media outreach, messaging, and responsesLead and contribute to the development of major institutional publications, including admissions materials, annual and impact reports, campaign collateral, and program publicationsSupervise, mentor, and collaborate closely with marketing and communications staff, balancing leadership with active involvement in executionIn partnership with the Director of Advancement, manage marketing, communications, advertising, and website budgetsAnalyze communications performance metrics and apply insights to refine strategy, messaging, and engagementCollaborate with Advancement, Admissions, Academic, and Administrative leadership to align communications with institutional prioritiesSupport and advance the mission, values, and long-term vision of Oak Hall SchoolModel professionalism, integrity, creativity, and collaborative leadershipMaintain regular attendance, participate in meetings and school events, adhere to School policies, and perform other duties as assignedQualificationsBachelor's degree in Communications, Marketing, Public Relations, Business, New Media, or a related field requiredDemonstrated experience leading marketing and communications initiatives, including digital and print platformsExceptional writing, editing, and storytelling skills with strong attention to tone, clarity, and audienceStrong understanding of current and emerging marketing trends, social media strategy, and analyticsWorking knowledge of website management and major marketing channelsStrong analytical, organizational, and project-management skillsAbility to think strategically while executing tacticallyPreference for experience in an independent school, higher education, or nonprofit environmentDemonstrated professionalism, collegiality, and sound judgmentEnthusiasm for and commitment to the mission of Oak Hall SchoolPhysical Requirements and Work EnvironmentRegularly uses close and distance vision; may work at a desk and computer screen for extended periods of timeMay stand for extended periods of timeMay work for extended periods of time, including after hours and on weekends, and in situations that can be stressful and involve time-sensitive deadlinesTurns, bends, reaches, and may occasionally use a ladderAbility to actively and frequently circulate throughout the diverse campus environmentWorks primarily in a traditional climate-controlled environmentWork intermittently in outside weather conditions, including extreme heat and coldAbility to occasionally lift, push or pull up to 30 lbs.Oak Hall is proud to offer a comprehensive employee compensation package, including a competitive salary, health and wellness benefits, paid time off, and generous retirement plan options to benefits-eligible employees.Oak Hall School is committed to the principle of equal opportunity in employment.

It is Oak Hall's policy to provide equal employment opportunities and administer terms and conditions of employment without regard to race, color, religion, gender, sexual orientation, gender identity, national origin, age, disability, pregnancy, genetic information, marital status, or other legally-protected characteristic in accordance with applicable federal, state, and local laws.