Director of Homeschool Marketing

To build a consumer growth engine for StrongMind's new B2C platform, the full-time salaried Director of Homeschool Marketing will develop and implement strategies for customer acquisition, retention, and engagement while working remotely across various marketing functions. Key responsibilities Transform business goals into effective acquisition, conversion, and retention strategies Analyze performance metrics to optimize budget allocation, messaging, and channels Collaborate with cross-functional teams to integrate customer insights into marketing and product strategies Required qualifications 7+ years of experience in B2C marketing or growth with a focus on measurable outcomes Proven track record in building or scaling consumer acquisition engines Strong understanding of recurring-revenue business models, such as subscription or SaaS Experience managing marketing budgets and making data-driven investment decisions Bachelor's degree in Marketing, Business, Communications, or a related field preferred