Director of Digital Strategy

To lead a pivotal functional pillar within Global Growth Marketing, the full-time remote Director of Digital Activation, Strategy and Operations (DASO) will manage analytics, reporting, and optimization strategies while overseeing organic search, programmatic content syndication, and lifecycle email governance. Key Responsibilities Serve as the strategic measurement lead for growth analytics, developing performance frameworks and executive dashboards Own the SEO and Answer Engine Optimization strategies, guiding enterprise organic search and managing search specialists and agency partners Oversee programmatic content syndication and lifecycle email governance, ensuring lead quality and optimizing email deliverability Required Qualifications 8-10+ years of leadership experience in digital growth marketing or strategy within Enterprise B2B SaaS Proven expertise in analytics, GA4, CRM/BI platforms, and account-based funnel metrics Strong knowledge of SEO and proactive strategies for Answer Engine Optimization (AEO) Experience managing programmatic content syndication platforms and vendor relationships Effective leadership skills with a focus on data-driven decision-making and cross-functional collaboration