Director of Content Marketing

Leading the content and product marketing strategy, the full-time remote Director of Content & Product Marketing will manage end-to-end product marketing functions, oversee content strategy, and enhance search visibility across various channels for Helium 10. Key Responsibilities Define and maintain product positioning and messaging architecture across various segments Lead the development and execution of integrated go-to-market strategies for major launches and category expansions Build and mentor a high-performing Product Marketing and Content Marketing team, fostering a culture of accountability and continuous improvement Required Qualifications 10+ years of experience in product marketing and content marketing, preferably in a SaaS or technology company Proven track record of owning product positioning, messaging, and go-to-market strategy at scale Strong understanding of product-led growth and marketplace ecosystems, with Amazon experience preferred Hands-on SEO expertise and knowledge of AEO/GEO practices Demonstrated ability to influence senior stakeholders and drive alignment across cross-functional teams