Director of Business Development

Director of Business Development - CGS Events

Location: Muskego, WI (office-based; remote considered for candidates with an established book of business in the event space)

Compensation: Base salary + uncapped commission

CGS Premier is expanding our sales team with the launch of CGS Events, a dedicated area of our business focused on custom structures, displays, and branded environments for major events.

Unlike our mobile experiential programs that travel from location to location, CGS Events will focus on individual events and activations, including major sporting events, entertainment events, corporate activations, and other large-scale experiences.

We’ve been building this work for years. Now we’re putting a dedicated seller behind it, and we’re looking for a driven sales executive to help establish and grow it.

Why this role

• Uncapped commission.
• Short sales cycle, typically 1–4 weeks from pitch to close
• An in-house estimator handles quoting, and design, engineering, and production teams build what you sell
• Inbound leads come in from the website and phone, on top of your own prospecting
• No geographic territory, and you get credit for any mobile experiential work you bring in
• Company credit card for client travel
• A chance to shape a new part of the business from the ground up

What you’ll do

• Develop new business for CGS Events with existing and prospective customers
• Build relationships with brands, agencies, event producers, trade show companies, experiential firms, and other industry partners
• Prospect through networking, cold calling, referrals, customer visits, and industry events
• Build and maintain a strong pipeline of event-related opportunities
• Prepare and deliver customer presentations, proposals, and project options, then follow up to move deals forward
• Work with design, engineering, project management, and production to develop solutions that meet customer needs
• Join project kickoffs to ensure a smooth handoff from sales to execution
• Keep customer relationships going after each project to win repeat business
• Help develop and promote the CGS Events brand and find new markets for growth

What you bring

• Experience in sales, business development, account management, or a similar customer-facing role
• Experience in the event, trade show, exhibit, experiential marketing, custom fabrication, or agency industry preferred
• Existing industry relationships or an established book of business is a plus
• Proven ability to prospect, build relationships, and develop new business
• Strong presentation, communication, negotiation, and closing skills
• Comfortable with cold calling and generating new opportunities
• Highly organized, with strong follow-up
• Entrepreneurial mindset and ownership of building something new
• Proficiency in Excel, Word, and PowerPoint
• Ability to travel approximately 25%+

If you know how to sell custom, project-based work and want to help build something new, we’d love to talk.

CGS Premier is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, creed, sex, sexual orientation, gender identity, national origin, ancestry, age, disability, genetic information, marital status, veteran or military status, arrest or conviction record, or any other characteristic protected by federal, state, or local law.