Director of Business Development, Licensed Partners

Director of Business Development, Licensed Partner

sReports To: SVP of Sales, Walmart / General Manager, Beautifu

lLocation: Bentonville, AR (hybrid

)Travel: Limite

dLevel: Mid-level, Directo

r
Position Summa

ryBeautiful is looking for a Director of Business Development to serve as the primary business point of contact for our Licensed Partners. Today, Earthbound manages licensees on matters of product design and brand design standards. This role fills the gap alongside that relationship: it owns business development with Walmart merchants and licensed suppliers, identifying opportunities for category growth, distribution expansion, and sales, aligning licensees on broader marketing plans, supporting line review preparation, coordinating feature and assortment planning, and aligning with the VP of Marketing on launch timing shifts, product priorities, and category priorities. This person will also support licensed partners in their relationships with Walmart merchants, representing licensee interests in-store and in-marke

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Key Responsibilit

• Serve as the primary point of contact for Beautiful's Licensed Partners on business development matters with Walmart merchants and supplie
• rs. Partner with licensees to align marketing plans, promotional calendars, and campaign timing with the broader Beautiful brand strate
• gy. Support line review preparation with licensees, ensuring materials, sell-in stories, and data are ready and consistent with brand positioni
• ng. Drive feature and assortment planning conversations with licensees, connecting category opportunities to brand prioriti
• es. Support licensed partners in their relationships with Walmart merchants, representing licensee businesses in merchant conversations and advocating for shelf space, features, and program suppo
• rt. Align with the VP of Marketing on launch timing shifts, and product and category priorities, keeping licensees informed according
• ly. Coordinate closely with Earthbound on design and product requirements so licensees receive one consistent point of guidance across design and business matte
• rs. Identify opportunities for category growth, distribution expansion, and new sales opportunities within the existing license portfolio, and flag risks or gaps in partner performan
• ce. Build strong, trust-based relationships with licensee leadership, sales, and marketing tea
• ms.

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Qualificat

• 5+ years of experience in business development, account management, or brand/licensing management, ideally with exposure to Walmart or another major mass retai
• ler. Experience working with or managing licensed partners, vendors, or brand partnersh
• ips. Strong understanding of retail line review processes, merchandising cycles, and assortment plann
• ing. Comfortable presenting to and negotiating with retail merchants and external partner executi
• ves. Excellent relationship management skills, with the ability to align multiple stakeholders around a shared brand vis
• ion. Highly organized, able to manage multiple licensee relationships and timelines simultaneou
• sly. Strong written and verbal communication ski
• Bachelor's degree or equivalent professional experie nce.

What Success Looks

• Like Licensees are aligned with Beautiful's brand direction and marketing calendar, creating a seamless experience for Walmart mercha
• nts. Licensees and Walmart merchants operate in sync, with licensed categories optimized in-store and online to drive distribution, visibility, and sa
• les. Walmart merchants view Beautiful as an easy, well-organized partner to work with across its licensed portfo