Director of Brands

Director of Brands, Napa Valley, California

We are seeking a dynamic, hands-on Director of Brands to lead the marketing and brand strategy for a distinctive portfolio spanning luxury wine, spirits and hospitality .

This is an opportunity for a true luxury brand builder, someone who understands how to create desire, tell compelling stories and turn strategy into meaningful experiences and commercial results. Luxury experience is required , with a background in luxury hospitality, wine, and spirits preferred

The ideal candidate is both strategic and highly hands-on . This person will lead brand positioning, content, digital marketing, PR, partnerships, events and market activations while managing outside agencies and creative resources. We are looking for someone who doesn't simply direct the work, but enjoys rolling up their sleeves and making it happen.

Experience in the Northern California, Southern California, Texas and Florida markets is a plus.

The Director of Brands will be responsible for building awareness and long-term brand equity while supporting revenue, distribution, DTC growth and hotel demand .

This is an entrepreneurial opportunity for someone who understands that great luxury brands aren't simply marketed, they are experienced .