Director, Consumer Engagement & Creator Communities

Primis in New York City is seeking a Director, Consumer Engagement to own how consumers discover, experience, and champion the brand across every touchpoint. Reporting to the VP, Marketing, you\'ll lead the full Consumer Engagement remit - Social Media, Influencer & Creator, Community and Events.

As the brand scales across North America, this role builds integrated programs that drive engagement and commercial results, with responsibility for strategy, people leadership, and performance metrics.