Job Overview
As a Business Development Director, the dynamic individual will develop and mine an active pipeline of location‑based digital marketing opportunities. The role focuses on growing a new‑business client base across enterprise‑level clients in Germany, with a strong emphasis on enterprise lead generation and portfolio expansion at DAC.
Key Responsibilities
- Drive an outbound‑heavy acquisition strategy to generate qualified meetings with CMOs, CEOs, and marketing leads.
- Build targeted prospect lists in Apollo, execute structured multi‑step outreach sequences in Lemlist, and track pipeline progression in HubSpot.
- Develop high‑quality outbound sequences that communicate DAC’s value clearly.
- Lead the complete sales cycle—from first interaction to signed agreement.
- Collaborate with Account Directors, Paid Media, SEO, and Strategy teams to define scope and build detailed proposals.
- Maintain an accurate and up‑to‑date pipeline in HubSpot, including forecasting and reporting for leadership.
- Conduct market and competitor research to refine outreach and identify emerging opportunities.
- Represent DAC Group Germany at industry events, conferences, and webinars.
- Share insights with leadership to influence positioning, messaging, and go‑to‑market refinement.
- Identify opportunities for cross‑selling and upselling within early‑stage relationships.
- Contribute to continuous improvement of outbound playbooks, scripts, and campaigns.
- Coach junior SDR team members when needed.
Preferred Requirements
- 5+ years of experience in business development or B2B sales, ideally in digital marketing.
- Strong understanding of Local SEO, Paid Media, Content Marketing, Analytics, and AI‑driven solutions.
- Proven success in outbound‑driven sales environments.
- Hands‑on experience with Lemlist, Apollo, and HubSpot.
- Strong relationship‑building, negotiation, and presentation skills.
- Ability to position complex digital marketing solutions in a simple, value‑oriented way.
- Experience managing longer, consultative sales cycles.
- Highly organized with strong CRM discipline and forecasting accuracy.
- Ability to build, segment, and prioritize prospect lists efficiently.
- Commercial mindset with a drive for measurable outcomes.
- Fluent in English; German fluency preferred for DACH outreach.
- Strong internal collaboration skills with cross‑functional teams.
- Self‑driven, proactive, and comfortable in a fast‑paced agency environment.
Benefits
- Professional growth: work with top‑tier clients and cutting‑edge tools in the performance marketing industry.
- Collaborative culture: be part of a global organization that values curiosity, transparency, and innovation.
- Competitive salary and commissions.
- Generous PTO, wellness initiatives, and opportunities for continued learning and professional development.
- Supportive, collaborative, and casual work environment.
This role requires three days in‑office. Remote work is not available for this position.
Equal Employment Opportunity
DAC is an equal opportunity employer, committed to providing equal employment opportunities to all employees and applicants without regard to race, colour, ethnicity, gender, age, religion, national origin, sexual orientation, gender identity, marital status, citizenship, or disability. If you require an accommodation in any aspect of the selection process, please reach out to
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