Digital Marketing Paid Media Strategist

Serving as the subject matter expert for a portfolio of clients, the full-time Digital Marketing Paid Media Strategist will manage paid media performance, focusing on Paid Search and Paid Social Advertising while working remotely. Key responsibilities Translate client business objectives into effective paid media strategies and optimize campaigns across various platforms Independently audit accounts, diagnose performance issues, and develop actionable recommendations for growth Collaborate with cross-functional teams to enhance overall client outcomes and establish structured testing roadmaps Required qualifications Bachelor's degree or equivalent professional experience 3+ years of hands-on paid media experience in a digital marketing agency or similar environment Demonstrated expertise in Google Ads and at least one major Paid Social platform, preferably Meta Strong understanding of conversion tracking, attribution, and digital measurement Proven ability to independently manage multiple clients and make budget-allocation decisions