Digital Marketing Manager

Hands-on and detail-driven, the full-time salaried Digital Marketing Manager will own the digital acquisition engine, optimizing paid media, website performance, content syndication, email nurtures, organic search, and social media in a remote environment. Key responsibilities Manage and optimize the marketing website as a conversion engine, including CRO testing and roadmap planning Plan, launch, and optimize paid search and display campaigns while managing channel budgets against pipeline targets Oversee organic visibility strategy and execution, collaborating with outsourced agency partners on SEO and content strategies Required qualifications 6+ years of experience in B2B digital marketing, particularly in paid media and organic search Direct experience marketing cybersecurity products to technical buyers, understanding their buying cycle and credibility factors Proven track record of managing a marketing website, including CRO testing and strategic planning Experience managing paid search and paid social budgets with a focus on pipeline or revenue metrics Solid understanding of SEO fundamentals and familiarity with marketing automation and CRM tools