Digital Marketing Executive

• Plan and execute digital marketing campaigns
• Manage SEO activities including on-page, off-page & technical SEO
• Conduct keyword & competitor research
• Create and manage social media content and campaigns
• Support Google Ads & performance marketing campaigns
• Create engaging website and marketing content
• Monitor website traffic, rankings, leads & campaign performance
• Work with Google Analytics, Search Console and other marketing tools
• Identify new digital marketing opportunities and trends
• Prepare performance reports and provide actionable insights

Preferred candidate profile:

• Strong understanding of SEO & digital marketing fundamentals
• Knowledge of Google Ads & social media marketing
• Good content writing and communication skills
• Familiarity with Google Analytics & Search Console
• Basic understanding of WordPress is a plus
• Analytical mindset with a willingness to learn
• Ability to manage multiple tasks and meet deadlines
• Passion for experimenting, learning and improving results

Skills:

• GA4, Search Console, GTag Manager
• WordPress experience
• Google ads, Meta ads
• AI tools & AI-assisted content creation
• Basic understanding of conversion optimization