Leading the strategy and execution for Flock.com, the full-time Digital Experience Strategist will manage the website's information architecture and navigation while optimizing digital experiences for diverse audiences in a remote setting. Key responsibilities Develop and implement the digital strategy and roadmap for Flock.com, aligning with company and audience priorities Establish audience journeys and website governance in collaboration with growth leadership Oversee CRO and SEO strategies, managing direct reports and external partners to enhance site performance and user experience Required qualifications Proven experience in web strategy, digital product management, or managing high-impact websites Strong background in leading website redesigns or transformations with strategic and creative judgment Technical proficiency with modern CMS platforms, particularly Webflow, and knowledge of web performance, UX, accessibility, CRO, and SEO Ability to analyze website data and user behavior to inform strategic decisions Experience managing teams or cross-functional contributors, especially in complex B2B environments