Leading the management and optimization of digital experiences, the full-time Senior Manager, Digital Experience will oversee Unified's digital ecosystem, ensuring a user-centered approach across websites and patient-facing platforms while collaborating with cross-functional teams to drive performance and engagement. Key responsibilities Manage day-to-day operations of the digital ecosystem, including website governance and content publishing Establish effective digital governance and workflows in partnership with Marketing and IT Drive SEO, analytics, and conversion optimization strategies to enhance digital performance and user engagement Required qualifications Bachelor's degree or equivalent experience in marketing, digital strategy, business, or a related field 6-8+ years of experience in digital strategy or product leadership Experience managing and optimizing enterprise websites and digital experiences Proficiency with CMS platforms (WordPress, Sitecore, Drupal, or similar) and digital analytics tools Experience in healthcare or multi-location business models