Demand Generation Specialist

To drive revenue growth, the full-time Demand Generation & Marketing Operations Specialist will manage the day-to-day operations of marketing platforms, execute ABM programs, and build segmented nurture campaigns while working remotely from anywhere in the United States, except California. Key responsibilities Run the ZoomInfo ABM platform, including account targeting and data hygiene Manage the Active Campaign platform for email marketing, including workflow architecture and campaign performance reporting Build and maintain campaign-specific landing pages in Webflow, optimizing for conversion performance Required qualifications 4 to 6 years of experience in demand generation or marketing operations in a B2B SaaS environment Hands-on proficiency with ZoomInfo and Active Campaign or a comparable marketing automation platform Experience building and managing ABM campaigns with a focus on account segmentation Ability to build and publish landing pages in Webflow without developer support Strong Salesforce proficiency for campaign tracking and pipeline attribution reporting