Owning and scaling pipeline generation efforts, the full-time Demand Generation Marketer will plan and execute multi-channel campaigns, drive inbound and outbound initiatives, and collaborate closely with sales and product marketing teams in a remote setting. Key responsibilities Plan and execute multi-channel campaigns across various platforms to generate qualified pipeline Drive inbound and outbound pipeline through creative initiatives and optimize conversion across the funnel Continuously test and analyze campaign performance to identify scalable growth opportunities Required qualifications 3-6+ years of experience in demand generation or growth marketing in B2B SaaS Proven track record of driving pipeline and revenue through marketing programs Strong understanding of multi-channel marketing strategies Data-driven mindset with experience in campaign performance analysis Ability to operate strategically and tactically in a fast-paced environment