CRM Operations Manager

To enhance lifecycle marketing initiatives, the full-time remote CRM Operations Manager will manage data infrastructure, optimize the use of Braze for personalized messaging, and support campaign execution while collaborating with cross-functional teams. Key responsibilities Serve as the Braze expert, optimizing segmentation, personalization, and documentation of CRM processes Partner with teams to improve data pipelines and manage dynamic content for targeted messaging Oversee campaign execution, ensuring timely delivery and adherence to creative and technical standards Required qualifications 4 - 6+ years of experience in CRM, Lifecycle Marketing, or Marketing Operations, preferably in consumer tech Advanced knowledge of Braze, including Canvas orchestration and personalization techniques Proficiency in HTML/CSS and basic JavaScript for email and in-app message development Working knowledge of SQL or similar tools for data validation and CRM operations support Solid understanding of CRM data structures and the latest AI tools to enhance operational efficiency