New York, NY (Hybrid) | Full-Time | $150,000–$180,000 base
About the Role
We're looking for a Creative Director to shape the visual identity of a fast-growing fashion housewares brand based in NYC. You'll lead creative direction across packaging, photography, and digital content — turning everyday home objects into desirable, fashion-forward statements across every screen and shelf.
This is a hands‑on leadership role for someone who can set a bold creative vision and roll up their sleeves to execute it with a lean, fast‑moving team. You'll partner closely with our in‑house packaging team (design and production already covered) to make sure every box, label, and unboxing moment feels unmistakably on‑brand.
What You'll Do
- Define and evolve the brand's creative vision across packaging, photography, and digital/social content
- Art direct photo and video shoots from concept to final delivery — casting, styling, sets, and post‑production
- Partner with our packaging team to guide creative direction on structure, materials, and finishes, ensuring packaging aligns with the broader brand world
- Lead the visual strategy for the brand's digital presence — website, social, email, and paid campaigns
- Build and mentor a small internal creative team, plus manage external photographers, stylists, and agencies
- Own the brand's visual identity system (typography, color, imagery, packaging aesthetics) and keep it consistent across every touchpoint
- Collaborate with marketing and e‑commerce to translate creative concepts into high‑converting digital campaigns
- Stay ahead of trends in fashion, interiors, and lifestyle content to keep the brand culturally relevant
What We're Looking For
- 8+ years in creative direction, with experience in fashion, lifestyle, or home/housewares brands
- A portfolio that shows strong art direction across packaging, photography, and digital content
- Proven experience leading photoshoots and managing creative teams and vendors
- Sharp eye for detail, color, composition, and brand consistency
- Comfortable balancing big‑picture vision with tight production timelines and budgets
- Strong collaborator who thrives in a fast‑paced, entrepreneurial environment
- Based in or willing to relocate to the NYC area
Why Join Us
- Shape the visual identity of a brand at a pivotal growth stage
- Work alongside a robust, established packaging team — you set the vision, they help bring it to life
- Small, senior team — high ownership, low bureaucracy
- Competitive salary + benefits + creative autonomy
- Hybrid schedule based in our NYC studio