CPG Marketing Associate Director

As the primary strategic partner for clients, the full-time remote CPG Marketing Associate Director will manage cross-channel marketing efforts, identify growth opportunities, and ensure alignment with business objectives across DTC, retail, and Amazon ecosystems. Key responsibilities Lead weekly client calls, owning the performance narrative and coordinating with internal teams on account strategy Track and analyze performance across DTC, retail media, and Amazon, providing insights and recommendations to clients Build and maintain strong client relationships to achieve high retention rates and support service expansion discussions Required qualifications 4-7 years of experience in CPG, eCommerce, or retail marketing with a focus on client relationship management Familiarity with the CPG channel landscape, including DTC, retail media, and Amazon dynamics Understanding of omnichannel measurement concepts, including MMM and incrementality testing Cross-channel fluency across paid media, SEO, content, and influencer marketing Experience presenting to director and VP-level stakeholders, with strong communication skills