Content Lead (Social)

• Scribd is looking for a Social Content Lead to build our organic social channels from the ground up, starting with YouTube and LinkedIn
• This role decides what Scribd makes for organic social, builds the formats that make it repeatable, while also honing in on further driving our creator program
• It’s a zero-to-one build, not the upkeep of something already running, which means the first six months are about invention: what the channel is for, what the recurring formats are, who’s in front of the camera, etc
• This is a hands‑on senior role
• You’ll finesse the strategy and then go make the thing
• Refine what Scribd’s social channels are for, who they’re for, and what we make for each
• Design a slate of repeatable formats and series rather than a calendar of one‑offs, and build the channel architecture to carry them
• Own the integrated content calendar across organic social channels
• Coordinate with campaign and community management so the channels are running consistently with one voice and tone
• Keep stakeholders aligned from brief to publish
• Concept and script content yourself, in detail. We have production partners, but they execute against your thinking, they don’t supply it
• Develop concepts with our in‑house brand design team to land the look, feel, and on‑screen treatment before anything goes to production
• Brief and manage production partners through pre‑production, shoot, and post, direct on set, and own the review cycle to final cut
• Know what each format costs and make the call on what needs a production partner versus what we can shoot, cut, or repurpose internally
• Source, brief, negotiate with, and manage creators, and build a roster rather than a series of one‑off engagements
• Own the creator content pipeline end to end, from identifying talent through usage rights to delivery
• Develop creator‑led content that runs on our channels and theirs, and know which belongs where
• Work with Legal on contracts, rights, and disclosure
• Define what good looks like per channel, retention and watch time on our channels
• Maintain dashboards in Sprout Social and native platform analytics
• Deliver a monthly read to brand leadership on what’s working, what’s being invested behind, and what’s being cut
• Run tests on formats, content pillars, and cadence, and flag what’s working proactively

Benefits

• Healthcare Insurance Coverage (Medical/Dental/Vision): 100% paid for employees
• 12 weeks paid parental leave
• Short‑term/long‑term disability plans
• 401k/RSP matching
• Tuition Reimbursement
• Learning & Development programs
• Quarterly stipend for Wellness, Connectivity & Comfort
• Mental Health support & resources
• Free subscription to Scribd + gift memberships for friends & family
• Referral Bonuses
• Book Benefit
• Sabbaticals
• Company wide events
• Team engagement budgets
• Vacation & Personal Days
• Paid Holidays (+ winter break)
• Flexible Sick Time
• Volunteer Day
• Company‑wide Diversity, Equity, & Inclusion programs

• Bonus: exposure to paid social, you should understand how paid and organic work together even if you’re not buyingYou’ve sourced and managed creators directly, including rates, contracting, and usage rights
• Bonus: media, publishing, subscription, or creator‑economy category experience
• Comfortable moving between quantitative performance data and qualitative audience signal
• Proficient in Sprout Social or a comparable platform, and comfortable in native analytics
• Strong editorial and writing judgment
• You’ve made content that did more than perform, it brought new people to a brand and changed what they thought about it. You can point to the work and tell us what moved
• You write your own concepts and scripts, and you’ve directed production partners against them rather than waiting for an agency to bring you an idea
• You know what’s good before the numbers tell you, you can say why, and you can defend a call that isn’t the safe one
• 6-8 years in social content, organic channel growth, or content production, with time spent building rather than maintaining