Lead and accelerate the growth of Consumer business across the US Market by developing and executing the business strategy, driving revenue and profitability, expanding market presence, strengthening distribution and channel partnerships, and building a high-performing organization. The role will own the complete P&L for the region while establishing the business as a preferred brand in the automotive aftermarket and architectural films industry.
Level: AGM/ DGM
Degree of Travel required to: High
Location: Chicago/ Anywhere in USA
Key stakeholders External Internal Customers Cross Functional department
Essential Qualifications
- MBA, preferably Engineering degree
Essential Experience
- 12–20 years of progressive leadership experience in Automotive Aftermarket Accessories, Window Films, PPF, Vinyl Wraps or related industries.
- Minimum 7–10 years leading business operations with P&L responsibility.
- Proven experience in scaling businesses within the USA market.
- Strong understanding of distributor-led business models and channel management.
Functional Competencies
- Strategic Business Planning
- P&L Management
- Business Development
- Sales & Channel Management
- Commercial Negotiation
- Pricing & Profitability Management
- Go-to-Market Strategy
- Market Expansion
- Customer Relationship Management
- Supply Chain Collaboration
Responsibility
Business Strategy & P&L
Define and execute the growth strategy for the assigned territory with full P&L ownership, driving revenue, profitability, market expansion, and long-term business growth.
Sales & Business Development
Accelerate sales across Window Films, PPF, Vinyl Wraps, and Automotive Accessories by expanding key accounts, strategic partnerships, and market presence.
Strengthen and expand the distributor, dealer, and installer network while enhancing channel productivity and market coverage.
Marketing & Brand Growth
Drive brand visibility through digital, ATL & BTL marketing initiatives, demand generation, and go-to-market initiatives to strengthen market positioning and customer engagement.
Foster a customer-centric culture by enhancing customer satisfaction, retention, and after-sales experience.
Market & Product Strategy
Track market trends, competitive landscape, and customer insights to identify new business opportunities and influence product strategy.
Operations & Supply Chain
Partner with cross-functional teams and work with local vendors to ensure efficient demand planning, product availability, inventory optimization, and operational excellence.
Commercial & Financial Performance
Deliver business targets by optimizing pricing, margins, working capital, and overall commercial performance.
Leadership & Capability Building
Build and lead a high-performing team, fostering a culture of accountability, collaboration, and continuous development.
Governance & Risk Management
Ensure compliance with regulatory and corporate standards while effectively managing commercial risks and business governance.
Window Films/ Glass or Sun Control Films/ PPF/ Automotive Accessories/ Vinyl Wraps
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