B2B Marketing Manager

Owning and executing lead generation strategies, the full-time remote B2B Marketing Manager will drive awareness and engagement for three products while managing multi-channel campaigns, events, and funnel operations. Key responsibilities Develop and implement a multi-channel lead generation strategy to create a consistent, qualified pipeline Plan and execute demand generation campaigns across various platforms, including paid search and social media Manage the end-to-end strategy for in-person and digital events, including budget, campaigns, and performance measurement Required qualifications 4+ years of experience in B2B demand or lead generation, preferably in marketplace technology or startups Proven track record of building campaigns that generate measurable pipeline and revenue Strong proficiency in Salesforce, HubSpot, Gong, LinkedIn, and Google tools Experience with event-driven marketing, including webinars and trade shows Demonstrated ability to leverage AI tools effectively in B2B marketing initiatives