Associate Director, Marketing

Role

Associate Director of Marketing responsible for developing and executing brand strategies for uniQure’s lead asset in the US, focusing on both HCP and patient engagement.

Responsibilities

• create educational and promotional materials
• lead digital and CRM strategies
• collaborate with cross-functional teams including Medical Affairs, Regulatory, and Sales, and manage vendors
• provide market insights
• support product launch activities

Requirements

• BA/BS in business, marketing, or science
• 10+ years in pharma/biotech with at least 5 years in U.S. pharmaceutical marketing, with experience in brand management and product launches in rare diseases preferred

Skills

• strong leadership
• communication
• negotiation
• project management
• analytical abilities
• adept at cross-functional influence and regulatory review processes

High-Value

• rare disease focus
• biologic asset
• pre-launch or in-line stage
• cross-functional collaboration
• digital and CRM strategy
• US market experience
• hybrid location with some onsite presence in Lexington

Work setup

primarily office-based with regular commute required.