Associate Director, AI-Driven Marketing Intelligence

IEEE is seeking an Associate Director, Marketing Intelligence and AI to shape how AI systems describe IEEE, its values, and goals. You will lead AEO/GEO initiatives, governance of entity records, and AI performance analytics across IEEE properties, partnering with IT, Legal, and Compliance.

The role reports to the Director of Marketing Technology and Intelligence and will manage two direct reports. As AI becomes the public first impression of IEEE, you will drive transformation, establish