Wallpops Dtc Brand MarketerThis position will be focused on our DTC brand, WallPops. This highly organized marketer will manage day-to-day marketing coordination across creative, agencies, E-commerce, sales, and customer service. Ensuring our brand shows up consistently and on time across touchpoints.
The role will streamline workflows, coordinate campaigns, manage social and email content and support sales initiatives.Primary DutiesPartner with the Brand Manager to execute marketing plans aligned with revenue goals across DTC, E-commerce, and National AccountsCoordinate and manage timelines for product launches and integrated marketing campaignsCollaborate cross-functionally to keep projects aligned and on scheduleEnsure all marketing deliverables reflect consistent brand messaging and strategyCreate sales tools and collateral to support National Accounts and drive revenue growthCoordinate content with agencies for organic and paid social campaignsCoordinate email content and scheduling in alignment with campaign calendarsWrite and edit copy as needed for social, email, ads, campaigns, and product contentEngage with followers, influencers and brand partners across platformsPartner with Customer Service to manage responses and maintain brand-aligned messagingMonitor campaign performance and provide input on future strategy based on KPIs and insightsSupport E-commerce growth through optimized product detail pages, A+ content, digital merchandising, and retail media alignmentPartner with the E-commerce team to ensure content supports conversion, traffic, and revenue KPIsMaintain timelines, status updates, and overall coordination for cross-functional marketing projectsUse Monday.com and other tools to ensure seamless workflow and campaign executionRequirements4+ years of marketing experienceExperience coordinating and hands-on execution of campaignsExperience working within digital marketing platforms such as Shopify, Klaviyo, DAM systems, and project management tools such as Monday.comStrong project management and organizational skillsHands-on experience with social media, email marketing, website content, digital campaigns, presentations and marketing collateralExcellent written and verbal communication skillsHighly collaborative and comfortable working cross-functionallyCreative thinker who can execute efficiently