We are seeking an experienced Amazon Marketplace Lead to own and grow our Amazon business across multiple global marketplaces. The ideal candidate has hands-on experience managing both Vendor Central and Seller Central accounts and is passionate about driving sales through listing optimization, promotions, advertising, and data-driven decision making. This role will work cross-functionally with sales, marketing, creative, and social media teams to maximize product visibility, conversion, and revenue.
Key Responsibilities
- Manage and optimize Amazon Vendor Central and Seller Central accounts across multiple countries.
- Create, update, and optimize product listings, including titles, bullet points, A+ content, keywords, and backend attributes.
- Develop and execute strategies to increase sales through Amazon Deals, coupons, promotions, bundles, and other merchandising opportunities.
- Continuously improve product detail pages by testing and optimizing images, videos, and other creative assets to increase conversion.
- Plan, manage, and optimize Amazon advertising campaigns, including sponsored products, sponsored brands, sponsored display, and DSP (preferred).
- Work closely with the creative and social media teams to develop content that supports Amazon growth and brand awareness.
- Monitor sales performance, traffic, conversion rates, advertising metrics, inventory levels, and Buy Box performance, and proactively take action to improve results.
- Analyze category trends, competitor activity, and customer feedback to identify growth opportunities.
- Coordinate product launches and ensure listings are retail ready across all marketplaces.
- Maintain account health and ensure compliance with Amazon policies and best practices.
- Prepare regular business reviews and performance reports with actionable recommendations.