Advertising Data AnalystHearst Television is seeking an Advertising Data Analyst. The Advertising Data Analyst will support all measurement, reporting, and analytics functions tied to Hearst Television's digital advertising campaigns. This role is responsible for producing dashboards, translating performance data into actionable insights, and supporting the strategic execution of the advertising roadmap.
Reporting directly to the Vice President, Advanced Advertising, this person will assist in attribution, data integration, client insights, and internal platform performance delivery.This role requires in-office presence. Candidates may be considered for this role at any Hearst Television location.ResponsibilitiesDevelop regular performance dashboards and campaign reports using Power BISupport attribution and performance analysis across digital advertising channelsDeliver insights that inform sales, product, and platform performanceAssist in the management of data pipelines across CRM, OMS, and DSPsExecute insights-driven action plans under direction of VP, Advanced AdvertisingEnsure reporting accuracy, consistency, and timely delivery to internal stakeholdersSupport activation of AI-driven optimization and campaign pacing strategiesMonitor and document KPI trends across active campaigns and platform usageQualificationsBachelor's degree in Business, Marketing Analytics, Statistics, or related field2+ years in digital marketing, advertising operations, or campaign analyticsExperience with Power BI, Excel, and basic data visualization toolsFamiliarity with advertising KPIs such as CTR, ROAS, CPV, and conversion trackingStrong communication and organizational skillsProactive problem-solver and collaborator across teamsValues in ActionAt Hearst Television we tell stories every day. Stories about people of all backgrounds, perspectives, and identities.
That's why behind the scenes, we believe in being an organization that fosters collaboration and communication, ensuring that the content we create is authentic, accurate, and connected to the communities we serve.BenefitsHearst's benefit programs are modern, flexible and designed to focus on you. As a Hearst employee, you and your spouse or partner or dependents would have access to the following benefits.Medical | Dental | Vision401(k) matchingEmotional Wellness SupportPaid Time OffPaid Parental LeaveLGBTQ+ Health ServicesAdditional benefits to meet your and your family's needsThe estimated based salary range for this role is between $75,000 and $95,000. The actual base pay offered is dependent upon many factors, such as transferable skills, work experience, business needs, market demands and conditions, including geographic location where the work will be performed, and other factors permitted by law.
The base pay range is subject to change and may be modified in the future.