Reporting to the Head of User Acquisition, the remote Acquisition Marketing Manager will manage and strategize paid advertising campaigns, focusing on Meta Ads and in-app channels, while collaborating with creative and data teams to drive growth and optimize performance. Key responsibilities Own and optimize advertising campaigns across paid social and in-app channels, tracking KPIs and developing creative strategies Develop a test and learn framework for audience segmentation and bid strategies, while leading project management for ad creative development Monitor campaign performance and provide insights to stakeholders, staying informed about industry trends and emerging technologies Required qualifications Bachelor's degree in Marketing, Business, or a related field 4+ years of experience in building and optimizing Paid Social and App channels, including Meta and TikTok Strong analytical skills with a solid understanding of data-driven decision-making and performance metrics Experience using AI tools for process automation and strategic media decisions Proficiency in Excel, Meta Ads Manager, and data visualization tools
Acquisition Marketing Manager in workfromhome at Unknown Company
This position is listed as full time and able to be worked remotely.