Account Manager

We Are

Today's Business is a full-service Digital Marketing Agency managing multi-channel campaigns across paid search, paid social, SEO and AI search, local, social media, influencer marketing, Instacart and retail media, affiliate, website development, content, and creative. We help our clients sell their products and communicate their story to the best possible audiences, delivering premium results. We use data and analytics to consistently improve every service at Today's Business, creating sustainable, long-term, transparent success for our clients.

Summary

The Account Manager is an experienced, client-focused digital marketer who serves as the “face” of Today’s Business for a portfolio of clients across a range of industries. With at least five years of hands-on experience, the Account Manager has a working understanding of every service we offer (paid search, paid social, SEO and AI search, local, social media, influencer marketing, Instacart and retail media, affiliate, website, content, and creative) and knows how those channels work together to drive revenue. The Account Manager owns the day-to-day execution of client programs, leads the strategy for growing account revenue, and partners with our internal service teams to meet and exceed client goals. The ideal candidate is fluent in today’s AI tools and uses them responsibly to work faster and smarter, from drafting agendas and recaps to analyzing performance data and preparing reports resulting in  more time focused on strategy, relationships, and proactive ideas. The Account Manager stays on top of client activity in our project management systems, communicates professionally and proactively, and reports directly to the Director of Client Services.

Essential Duties:

• As the main point of contact, you would own your client relationships and determine client needs.
• Schedule and facilitate conference calls with clients on a weekly, monthly, and quarterly basis
• Create/Approve agendas for client meetings and calls
• Submit campaign initiatives to the client for approval
• Maintain an understanding of industry trends and company capabilities, and effectively communicate all offerings to clients and prospects.
• Formulate and execute multi-channel marketing strategies both independently and in collaboration with our internal service teams (Paid Search, Paid Social, SEO & AI Search, Social Media, Influencer Marketing, Instacart & Retail Media, Affiliate, Creative)
• Understand each service well enough to explain it, set realistic expectations, and connect results across channels (e.g., how an influencer campaign lifts branded search, Instacart sales, and social engagement)
• Coordinate influencer marketing programs with the internal team, including creator selection, briefs, content approvals, timelines, and performance reporting
• Present campaign ideas, recommendations, and creative work to clients.
• Lead monthly and quarterly performance reviews, turning data from Google Ads, Meta, GA4, Search Console, Instacart, and other platforms into clear insights, wins, and next steps tied to client KPIs
• Monitor budgets, pacing, and KPIs across accounts, and flag risks or opportunities before the client does
• Identify and pursue opportunities for account growth (upsell).
• Communicate with the internal team about ongoing client projects and ensure deadlines are met.
• Use AI tools (e.g., ChatGPT, Claude, Gemini) to speed up recurring work like meeting prep and recaps, first drafts of client emails and reports, data summaries, research, and brainstorming, while always checking output for accuracy, brand voice, and client confidentiality
• Oversee onboarding process for newly assigned clients and/or projects ensuring they run properly
• Mentor and oversee the work of Account Coordinator(s) as necessary
• Perform other related duties as assigned 

Essential Duties:

1. A Bachelor’s degree in marketing, communications, business, or a related field (or equivalent professional experience)
2. 5+ years of client-facing account management experience, ideally at a digital marketing agency, managing multiple accounts and budgets at once
3. Working knowledge of Google Ads, Meta Ads Manager, Google Analytics 4, Google Search Console, and Google Data Studio 
4. Familiarity with SEO, local search (Google Business Profile), and how AI search (Google AI Overviews, ChatGPT, Perplexity) is changing organic visibility
5. Experience with, or strong working knowledge of, influencer marketing and Instacart Ads or other retail media networks (e.g., Amazon, Walmart)
6. Daily, hands-on use of AI tools (e.g., ChatGPT, Claude, Gemini) to improve the speed and quality of work, with good judgment about when AI output needs a human check
7. Comfort with AI-powered ad features like Google Performance Max and Meta Advantage+, and the ability to explain them to clients
8. Experience using project management software (e.g., monday.com, Asana, Teamwork); monday.com strongly preferred
9. Experience working within a CRM (ie. Salesforce, Hubspot)
10. Excellent time management skills and the ability to prioritize tasks with competing deadlines based on company goals
11. Ability to think creatively, solve problems, and use professional judgment
12. A proven track record of keeping and growing client accounts, with results you can speak to (retention, upsells, performance improvements)
13. Excellent written and verbal communication skills, including the confidence to lead client calls, deliver tough news, and push back with data when needed
14. Experience working collaboratively within a diverse team

Culture

At Today’s Business, our culture is built on collaboration and a genuine sense of family. We are a team of passionate individuals who combine creativity and technology to drive successful marketing strategies. We believe in celebrating who you are, valuing your unique personality, hobbies, and interests far beyond just your workplace skills. Although we are remote, we maintain a highly collaborative, close-knit environment where you can truly be yourself, feel supported by your peers, and perform to your highest potential.

Why Should You Join

We invest heavily in our team’s success and well-being. To keep our remote team connected, we host virtual team-bonding events that foster relationships, as well as an annual in-person retreat where the entire company comes together for multiple days of learning and collaboration. We are also deeply committed to your professional development, providing ongoing training courses and online certifications to expand your knowledge. If you are an ambitious marketer looking for a space to advance your career, we provide the tools and support to help you thrive.

Benefits:

• Medical, Dental, and Vision coverage
• Basic Life Insurance
• 401k matches up to 5%. Vested immediately upon eligibility 
• Up to 15 PTO days (prorated based on start date) per year with increases based on years of service
• 11 paid holidays plus 1 floating holiday per year
• Employee Assistance Program
• Summer Friday hours all year
• Fully remote