Managing a dedicated roster of client relationships, the full-time Account Manager - Performance Marketing will serve as the primary liaison for universities and agencies, focusing on retention and sustainable budget growth through performance marketing campaigns in a fully remote environment. Key responsibilities Act as the primary point of contact for clients, providing ongoing communication, media plans, and campaign performance analysis Identify opportunities to cross-sell and upsell company products and services while managing campaign budgets and performance Oversee the onboarding and integration process for new clients, ensuring effective management of client partnerships Required qualifications Bachelor's degree 3+ years of account management experience in higher education and/or performance marketing Strong understanding of marketing metrics and experience in lead/inquiry generation in the EDU vertical Proficiency in MS Office, especially Excel, and familiarity with CRM applications Ability to translate performance data into actionable business insights