Account Based Marketing Manager

To build and run a comprehensive Account Based Marketing program, the full-time remote Account Based Marketing Manager will manage account tiering, orchestrate multi-threading into buying groups, and design tailored account plays utilizing the company's demo platform. Key responsibilities Build and manage the ABM program, including account tiering and coordinated plays across Sales and Marketing Own the target account selection process in collaboration with Sales, Customer Success, and RevOps, ensuring data-driven decisions Design and implement personalized account plays utilizing the company's demo tools to enhance engagement and pipeline generation Required qualifications 4+ years in B2B marketing with at least 2 years managing account based marketing programs Experience with ABM tools and techniques, including intent data and CRM systems Strong collaboration skills with a focus on sales alignment and feedback integration Experience in marketing to pre-sales, revenue, or marketing leaders is preferred Proficient in using AI for account research and personalization strategies