Resort Lifestyle Communities
Senior Living Sales Specialist
Grow with Purpose. Build Relationships. Sustain a Thriving Community.
At Resort Lifestyle Communities (RLC) – Towne Center Retirement, we are seeking a relationship‑driven, consultative sales professional who is passionate about connecting with people, guiding important life decisions, and helping a community grow and thrive.
This role is ideal for someone who can thoughtfully drive occupancy forward while building a strong foundation for long-term success, including maintaining high occupancy and developing a healthy waitlist.
Your focus will include:
- Growing occupancy toward and within the 95–100% range
- Creating sustainable demand through a strong prospect pipeline and waitlist
- Delivering a personalized, relationship-first sales experience
- Building meaningful connections with prospects, families, and local partners
What You’ll Do
- Drive & Sustain Occupancy Growth
- Execute a strategic sales and marketing plan to increase and stabilize occupancy
- Balance near-term move-ins with long-term pipeline and waitlist development
- Maintain consistent, thoughtful follow-up with prospects based on readiness and timing
- Keep CRM accurate and up to date to reflect relationship progress and next steps
- Deliver a Consultative, Relationship-Focused Experience
- Conduct welcoming, personalized tours that focus on lifestyle fit and individual needs
- Build trust with seniors and their families through empathy, patience, and understanding
- Guide prospects through decision-making at a pace that feels comfortable and informed
- Build & Nurture Lead Sources
- Develop lasting relationships with referral partners, including:
- Senior living professionals
- Community organizations
- Local influencers and service providers
- Develop lasting relationships with referral partners, including:
- Participate in outreach, events, and networking to create consistent, high-quality interest
- Cultivate future residents early to develop a strong waitlist
- Contribute to Ongoing Success
- Monitor key metrics such as occupancy trends, pipeline health, and conversion timelines
- Partner with leadership to adjust strategies based on community needs
- Provide consistent updates on prospect engagement, outreach efforts, and opportunities
What We’re Looking For (REQUIRED)
This role is best suited for someone who thrives in a relationship-first environment while still understanding how to move prospects forward with intention.
This role is best suited for someone who thrives in a relationship-first environment while still understanding how to move prospects forward with intention.
- 2+ years of relationship‑driven, consultative sales experience
- Demonstrated ability to:
- Grow or maintain occupancy
- Manage a sales pipeline with consistent follow-up
- Build trust with clients through longer decision cycles
Key Skills & Strengths
- Strong relationship builder with a thoughtful, consultative approach
- Ability to balance patience with forward momentum
- High emotional intelligence when working with seniors and families
- Organized and consistent with CRM and follow-up practices
- Comfortable with outreach and engagement, with a focus on quality over volume
Work Requirements
- Tuesday–Saturday schedule, with occasional evenings and events
- Reliable transportation for outreach and community engagement
- Ability to stay active while conducting tours and interacting throughout the day
Benefits for Full-Time Employees
- Competitive compensation and benefits
- Access your pay anytime
- $341 benefit stipend per pay period to apply toward:
- Health, Dental, Vision
- Life Insurance
- Short- & Long-Term Disability
- HSA, FSA, LSA
- Accident & Hospital Indemnity
- Legal & Identity Theft Protection
- Paid Time Off
- 401(k) with employer match
Apply today and our Talent Acquisition Team will be in touch soon!
EOE/ADA
#urgent
#LI-CZ1
Additional Information
- City
- Fayetteville
- State
- NY
- Zip
- 13066
- Country
- United States
- Job Type
- Full Time
- Mobile Friendly Apply
- No
- Html Jobs
- Yes
- Url
- https://click.appcast.io/t/2tcfJR2lTNyfChfY05TLlCjyUMAxxbewNGok7XsEKXQpvaqtA_oUY3GD9ufgQhiO
- Cpa
- 39.89
- Cpc
- 1.20