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Head of Go-To-Market, Waze

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Tel Aviv • Posted Recently
Onsite Full Time SALES_OPERATIONS

Minimum qualifications:

  • Bachelor's degree or equivalent practical experience.
  • 13 years of experience in product marketing or GTM leadership roles, with 5 years of experience in a senior leadership role.

Preferred qualifications:

  • Master's degree in Marketing, Business Administration, or a related field.
  • Experience in the mapping, navigation, or real-time data industry.
  • Experience with AI-powered features and their market introduction.
  • Familiarity with community building and engagement strategies for user-generated content platforms.
  • Understanding of the Latin American market, particularly Brazil, and experience with localized GTM strategies.

About the job

Waze is where people and technology meet to solve transportation challenges. It's a platform that empowers users to contribute road data and edit Waze maps to improve the way we move about the world. As the social navigation pioneer, Waze leverages mobile technology and a passionate global community to redefine expectations of today’s maps.

Responsibilities

  • Develop, plan, and execute comprehensive go-to-market strategies and campaigns for new Waze features and product updates, aiming for significant increases in usage and feature adoption.
Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Google's EEO Policy and EEO is the Law. If you have a disability or special need that requires accommodation, please let us know by completing our Accommodations for Applicants form.

Additional Information

Published
2026-06-18T15:11:00.819Z
Url
https://careers.google.com/jobs/results/85191417252455110-head-of-gotomarket/
Jobtype
FULL_TIME
Employer
Google
Languagecode
en-US
Remote
onsite
Isremote
No
Ishybrid
No
City
Tel Aviv
Country
Israel
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