Vice President of Marketing
Vice President of Marketing
About the Company
Internationally renowned advertising technology (AdTech) platform
Industry
Marketing and Advertising
Type
Privately Held
About the Role
The Company is in search of a VP of Marketing to establish and lead the marketing function. This pivotal role demands a hands-on leader who can not only define the marketing strategy but also actively contribute to its execution. The successful candidate will be responsible for a wide range of activities, including brand positioning, go-to-market campaigns, content creation, demand generation, events, and sales enablement. A key aspect of the role is the ability to translate complex technical capabilities into compelling narratives that resonate with various target audiences, from brand marketers to programmatic buyers. The ideal VP of Marketing will be a seasoned professional with over 10 years' of marketing experience, at least 5 years' in a leadership capacity, and a background in ad tech, martech, or digital media. They must be adept at building and scaling marketing teams, particularly in high-growth B2B environments, and have a deep understanding of the programmatic advertising ecosystem. The role requires a strong storyteller with excellent writing skills, an analytical mindset, and a proven track record of using data to drive marketing strategies and demonstrate ROI. The candidate should be comfortable in a fast-paced, high-growth environment and be adept at collaborating across various teams, including sales, product, data science, and creative.
Travel Percent
Less than 10%
Functions
- Marketing
Additional Information
- City
- New York City
- State
- NY
- Zip
- 10001
- Country
- United States
- Job Type
- Marketing
- Mobile Friendly Apply
- No
- Html Jobs
- Yes
- Url
- https://click.appcast.io/t/s0-ZKkQkPoN7-cuuExM3RKGpkdOFFgf3O8Ubpm6ZnKqntoQwQDVeegNimqKyFGhYpwY4TLtRBdyFy24zgUOlTg==
- Cpc
- 0.22