Head of Performance Marketing

A company is looking for a Head of Performance Marketing and Customer-Led Growth.



Key Responsibilities

Create and execute performance marketing strategies to expand reach and impact
Develop and manage referral and affiliate programs to turn fans into advocates
Extract insights from data to refine customer acquisition and campaign strategies


Required Qualifications

At least 10 years of experience in performance marketing and growth strategies
Strong analytical skills with a focus on data-driven decision making
Experience using AI tools and a library of marketing prompts
Experience marketing D2C brands, particularly in consumer electronics
Collaborative experience with Inside Sales teams to drive high-converting leads